The Sporting Emporium

To refresh a both the brand and marketing communications of one of Dublin's leading Casinos.

The Sporting Emporium
Rebrand and launch of new integrated ad campaign
One of Dublin's leading casinos asked for new ideas to enhance their marketing programme. They wanted
to adapt their message to the new business environment and in a more targeted way. As part of the brief, 
I and my team evolved the brand with to better reflect the target audience - developing a more fun,
tongue-in-cheek image on a whole range of new materials and media including:


Contributors: Myself (Concept, Copy, Design, Creative/Art Direction), Tony Philpott (Copy) and Jerry O'Dwyer (Art/Web)
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